John Cole is the dynamic, multi-award-winning dancer and innovative choreographer who has transformed the face of dance and the creative arts in Zimbabwe.

In 2018, he was the first Zimbabwean and African choreographer to have a music video featured on Trace Africa with his song ‘Xhe Xhe.’ In 2019, ‘Skoro Skoro’ which he wrote, produced and video-choreographed was nominated for a StarFM Best House Song award. It was also the most played house song on Zimbabwean radio at the time of its release.

Through his John Cole Group, he is a visual artistic director and MC; the company is fast becoming one of the leading brand and digital marketing, and PR consultants in the region.

Behind the scenes, John is the founding president of The Zimbabwe Choreographers and Dancers Association, as well as the president of the Zimbabwe Dance Industry Awards